Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.50.1.146.17799
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Philip M. Morse and the Beginnings." Little, John D.C. Operations Research Vol. 50, No. 1 (2002): 146-148.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.39.4.531
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Citation
Operations Research in Industry: New Opportunities in a Changing World." Little, John D.C. Operations Research Vol. 39, No. 4 (1991): 531-542.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.27.4.629
Publication Type
Citation
Aggregate Advertising Models: The State of the Art." Little, John D.C. Operations Research Vol. 27, No. 4 (1979): 629-667.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.23.4.628
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Citation
BRANDAID: A Marketing-Mix Model, Part 1: Structure." Little, John D.C. Operations Research Vol. 23, No. 4 (1975): 628-655.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.23.4.656
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Citation
BRANDAID: A Marketing-Mix Model, Part 2: Implementation, Calibration, and Case Study." Little, John D.C. Operations Research Vol. 23, No. 4 (1975): 656 - 673.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.14.6.1075
Publication Type
Citation
A Model of Adaptive Control of Promotional Spending." Little, John D.C. Operations Research Vol. 14, No. 6 (1966): 1075-1097.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.12.6.896
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Citation
Synchronizing Traffic Signals for Maximal Bandwidth." Morgan, John T. and John D.C. Little. Operations Research Vol. 12, No. 6 (1964): 896-912.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.11.6.972
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Citation
An Algorithm for the Traveling Salesman Problem." Little, John D.C., Katta G. Murty, Dura W. Sweeney and Caroline Karel. Operations Research Vol. 11, No. 6 (1963): 972-989.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.9.3.383
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Citation
A Proof of the Queuing Formula: L=λW." Little, John D.C. Operations Research Vol. 9, No. 3 (1961): 383-387.
Last modified by MammaMia - 5 years ago
DOI
10.1287/opre.9.1.39
Publication Type
Citation
Approximate Expected Delays for Several Maneuvers by a Driver in Poisson Traffic." Little, John D.C. Operations Research Vol. 9, No. 1 (1961): 39-52.